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Maintaining client relations.
I've watched Mad Men twice now, and I have to say, although it's a fictional show I feel I have learned an awful lot about sales from it. There's a few key phrases and ideas that stick out to me, but probably the biggest is 'you have to wine and dine the big accounts'. Meaning you have to make wealthy, worthwhile clients happy and trusting of you even when it's 'off the clock', sometimes even allocating corporate (camming) resources (be it time or money or attention) in order to maintain the relationship. When you make someone feel good outside of company time, you are working to develop an emotional, personal loyalty, something that's more than economics. If camming was a purely economical decision for cam customers, then they would all be choosing models who charge a low rate, of which there are plenty.
Wining and dining the big accounts is something I don't see a lot of discussion on SW, which I think is kind of a shame. I emphatically agree no model should feel pressured to give her valuable time and energy up for free- if it isn't your hustle, it isn't your hustle, and boundaries are important. However, I think the 'wine and dine' hustle can be underrated/under-represented on here! I have a ton of clients/customers come and go of no consequence. But others are worth the money and lack of stress to put in a little preventative wandering eye on their part.
There's a lot of ways to maintain client relationships... through twitter, for example, whether it's just getting in touch with ongoing buyers about your schedule, or showcasing the 'behind the scenes' to keep their interest. Other methods of wining and dining are offering discounts, photosets, videos and other perks for your big spenders (or little ones if you want!). Sometimes, a little GFE between sessions can go a long way- chatting with them 'just because' between other shows can help them feel like the relationship is a bit more personal and meaningful (which, honestly, getting naked and fucking myself for someone is something that gets a lot easier if you know the person and feel comfortable with them, so at least in my case it is mutually beneficial). And I'm sure there are a ton of other ways to continue to maintain relationships with clients long(ish)-term, and that's why I made this thread. :)
So, to summarise my question... what do you do to maintain client relationships and keep them coming back? What method of 'wining and dining' works for you? Are you more one to charm a crowd, or do you like to work guys with big wallets and good personality one on one? How much of your work day/week would you say you dedicate to maintaining existing client relationships? (Not including closing sales with first-time customers). Where do you draw the line when it comes to maintaining relationships and just giving away freeebies? Any and all thoughts/input on the topic is welcome!
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Re: Maintaining client relations.
I know of girls that do this. I do it when they message me, but my contacts list is way too large to try to message every single guy. In addition, a lot of them don't appreciate unsolicited messages on Skype because their wives/girlfriend can see it. In my opinion, the best way to do this is via Twitter, Instagram, or Kik (if they're a really good VIP). I don't want this kind of off site treatment to become the norm, so I think that's why most of us keep it to a bare minimum.
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Re: Maintaining client relations.
I completely understand what you are saying, Even though this IS a business that is NOT the way our clients view us... So it's not the same kind of level of respect in the business world.. it's not an even playing field... Guys treat this as if they were taking you out on a date and expect to get laid in the end , trying to play every possible game that men play to catch the prey.. Now if you wine and dine the big spenders of cam in my experience they become more needier, taking you for granted , taking advantage of you , becoming entitled.. Expecting more and giving you less and less.. This is EXACTLY the same game they play on women in IRL.. the more a woman GIVES the less a man GIVES. IMO
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Re: Maintaining client relations.
It depends on the customer and the level of contact that we're used to having. I have guys that I can send text messages to from time to time. I use a google voice number for that. I only do the texting with men who are smart enough to know we will never get together. I contact others individually on social media too. If I like them I may ask when their birthday is. Add it to my notes and then send them a message offering a discount. Most of them do shows but don't even want the discount. It's the thought that counts..apparently. Thank you notes after shows and phone calls. Emails with a watermarked pic. My customer list are very organized. So depending on their spending history determines what sort of message they get. If I make a new clip I send them a message letting them know. It's pretty much how I spend the majority of my day...getting the news out there. And I don't worry about them bugging me because I have no problems with ignoring them. If they keep contacting me without spending then they get removed from the ballers list and shuffled over to the ignore list.
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Re: Maintaining client relations.
The big spenders get some treats but I don't wine and dine. It's more of a way to condition them to encourage good behavior...kind of like training animals and I mean that in the most respectful and kind way. LOL! If they buy a lot of vid/pic sets, tip high, tip often, I give them immediate little treats like an extra vid, extra pics, a flash, etc.
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Re: Maintaining client relations.
I don't do anything to maintain client relationships. All I do is turn on my cam and work. If they want to spend, they'll spend. If they don't, they don't. I actually prefer new money because regulars can be very draining.
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Re: Maintaining client relations.
Quote:
Originally Posted by
anonymous camgirl
Now if you wine and dine the big spenders of cam in my experience they become more needier, taking you for granted , taking advantage of you , becoming entitled.. Expecting more and giving you less and less.. This is EXACTLY the same game they play on women in IRL.. the more a woman GIVES the less a man GIVES. IMO
I have found this to be very true. Camming is not like other businesses at all. The less they think you need their money they more they throw at you to get your attention. They all eventually have an expiration date so you have to be always adding new ones, but if you ignore them they will eventually come crawling back.
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Re: Maintaining client relations.
Yea I think their expiration date is about 3 months maybe a lil more.. but they come back later on like after a year...lol... after they try some other girls out.
Quote:
Originally Posted by
laurielegs
I have found this to be very true. Camming is not like other businesses at all. The less they think you need their money they more they throw at you to get your attention. They all eventually have an expiration date so you have to be always adding new ones, but if you ignore them they will eventually come crawling back.
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Re: Maintaining client relations.
See, personally, I believe that I tend to get repeat spenders (have had a few clients stay interested since the month I started camming) by doling out a bit of affection or attention without charging, but I agree you have to be quite discriminate about who you give attention to and be ready to drop them the second they get clingy. Economically, there is little incentive for a guy to keep coming back to you, as he can buy services from tons of other girls at a cheaper rate. And while you are probably very attractive and have 'skills', so do we all. I feel like quite a lot of the time, customers are paying at least partially for how you make them feel, and some GFE tends to solidify the illusion.
To be clear, I'm not saying everyone should do the GFE hustle, just that, in my experience, it's been an effective way of maintaining long term clients- by building a personal connection, or at least making them feel like there is one.
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Re: Maintaining client relations.
Sorry Ladies, but I have to say this...if you are finding that things are slow and the money isn't coming in like it once was, then reaching out to your customer base is how you get through the slump. Customer retention may not count for much with these big sites but it does when it comes to your bank accounts. I take notes galore. I write down what avenue I obtained him from:Backpage,Phone Sites,Webcam Site,Phone Sex Directories,My Websites,Social Media,Business Cards/Flyers(Yup they still work). And when I get contact I ask how they found me "Awww baby we're gonna have so much fun, did you find me here on the site or the internet?" Those are marketing questions made to look sexy.
To the OP SarahLaughs I think this just may be one of the most important threads I've seen in a minute? Like she said if it's not your thing, but if you are struggling to get your numbers you may want to rethink things. I can go back on mailing list from 2008 and rectify an old customer. Do followups on Youtube comments once a week or more to be interactive. It sounds like a lot I know.
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Re: Maintaining client relations.
Thank you for so eloquently writing what I'm also thinking. I have some "regulars" if you wanna call them such that would spend and spend then they get real comfortable and just wanna sit in free chat, making you really "work" for their money and I always let them know I don't need your money that bad. Then they'd wanna spend again. When they're spending, I always make them feel like Kings, the best, LOL!
Once my cam is off, I really don't want much of a "relationship" with people that fetishized me for the organ between my legs which can be used for instant credit so I'm very grateful ;D
Men do love bitches :)
Quote:
Originally Posted by
laurielegs
I have found this to be very true. Camming is not like other businesses at all. The less they think you need their money they more they throw at you to get your attention. They all eventually have an expiration date so you have to be always adding new ones, but if you ignore them they will eventually come crawling back.
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Re: Maintaining client relations.
Oh I LOVE the GFE hustle. Most of my money comes from that. All I wanna do is just talk in private and do the least with my body possible :)
Quote:
Originally Posted by
SaraLaughs
To be clear, I'm not saying everyone should do the GFE hustle, just that, in my experience, it's been an effective way of maintaining long term clients- by building a personal connection, or at least making them feel like there is one.
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Re: Maintaining client relations.
Quote:
Originally Posted by
SaraLaughs
Wining and dining the big accounts is something I don't see a lot of discussion on SW, which I think is kind of a shame. I emphatically agree no model should feel pressured to give her valuable time and energy up for free- if it isn't your hustle, it isn't your hustle, and boundaries are important. However, I think the 'wine and dine' hustle can be underrated/under-represented on here! I have a ton of clients/customers come and go of no consequence. But others are worth the money and lack of stress to put in a little preventative wandering eye on their part.
But we have talked about it here, we just don't call it the 'wine and dine hustle'.
We've call it the ABCs.
'Always Be Closing.' :)
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Re: Maintaining client relations.
Quote:
Originally Posted by
justanothercamgirl
But we have talked about it here, we just don't call it the 'wine and dine hustle'.
We've call it the ABCs.
'Always Be Closing.' :)
I see! I thought ABC was a slightly different concept.
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Re: Maintaining client relations.
Quote:
Originally Posted by
SaraLaughs
I see! I thought ABC was a slightly different concept.
The ABC's are different. That's real time selling. Taking no for an answer. You were talking about the followup
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Re: Maintaining client relations.
I agree, it's very important. I love sending out email discounts and digging up old panty selling emails as well, lol. Email blasts always seem to turn up some profit be it 1 show or 10. I generally have a GFE approach but it really depends on the client's fetish. To my subs, I'm a spoiled seductress/Domme. To the regular guys it's usually the GFE. I will usually chat with my guys long after the show as long as they're good regs. The subs can be a bit much, though. They want to talk your ear off and 'worship' you for hours on end after they've paid and nutted.
The issue I face with some GFE guys, especially the ones with big money, they start with the dating, marriage, meet up talk and how "they don't want a girl out for their money" despite you being an obvious sex worker O.o Those are the ballers I sometimes lose because they wanna meet, date, and fuck for free. I have one baller in particular who I was grilling me for marriage. Once they get you're here to work, they bounce but sometimes come back a few months later. I notice when I email them and give em a lil wiggle they come crawling back and the cycle begins again.
I spoil them as much as they spoil me but once that money dries up, I move onto the next. I agree that constantly getting new clients replaces the money some regs can't dish out.
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Re: Maintaining client relations.
Quote:
Originally Posted by
PhatGirlDynomite!!!
The ABC's are different. That's real time selling. Taking no for an answer. You were talking about the followup
I politely disagree that the ABCs are about 'real time selling'.
My personal sales hero is Joe Girard. He was recognized by the Guinness Book of World Records as the world's greatest salesman. He actually talked a lot about the same sorts of things that are being talked about. He sold cars which are purchases that people don't make often but he was big on the follow up as well.
If we look over at Investopedia it defines ABC as:
"Retail jargon used to describe a sales strategy in which a salesperson should constantly look for new prospects, pitch products or services to those prospects and complete the sale. Always be closing (ABC), as a strategy, requires the salesperson to be persistent, but also know when to cut losses and move on to another prospect."
Looking for new prospects doesn't mean that they have to have that 'brand new customer smell' it also means going over old ground as well. :)
Read more: Always Be Closing (ABC) Definition | Investopedia http://www.investopedia.com/terms/a/...#ixzz3tyI88fAi
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Re: Maintaining client relations.
I find the way I do this is with snapchat, Ive been known to give snapchat free to big spenders. I personally enjoy the format of it so that helps, if Im in line at the bank or on a bus or just waiting on something I can shoot my guys a quick message or photo and often they will come find me on cam that night.
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Re: Maintaining client relations.
Quote:
Originally Posted by
Femmestudent
I find the way I do this is with snapchat, Ive been known to give snapchat free to big spenders. I personally enjoy the format of it so that helps, if Im in line at the bank or on a bus or just waiting on something I can shoot my guys a quick message or photo and often they will come find me on cam that night.
This is brilliant, the only issue I have is the security of snapchat... buttt I'm sure it's negligible if you actually know what you're doing to protect your privacy (I am a nub at SC). What kind of stuff do you send, photo-wise?
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Re: Maintaining client relations.
I agree with this. I have done this very successfully numerous times. I don't have the biggest fan base, sometimes DAYS go by on cam without any real money. But I still live...cos you gotta up the specific hustle if you want the big, stable money. Amen to that.
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Re: Maintaining client relations.
This is a GREAT Thread. :)
ABC's, Wine and Dine.. whatever you want to call it. I'm all for it.
I personally have a ton of success with the GFE. It's my main hustle, and works really well for me. I am a believer in the "wine and dine" A few extra hours a week for my best clients can turn into thousands of extra dollars a month.
As far as them getting needy... I said it in another thread and I'll say it here. In my opinion, the most important part about sales is having complete control while presenting the illusion that they have it.
For example... the regulars in my room on SM are called "The Lost Boys" I started it with 2 of them, and they have the power to add new guys into the group. Because of this my free chat money skyrockets and gets guys who hang out in my room all night, talk to each other and join every show and buy every vid I offer. They promote me on their social media because they feel like they are part of something. I tell them I'm bored and to tip, and they all tip and encourage the other guys to do it also. They think it's them controlling the room.... but it isn't. I'll spend extra time on these guys outside of camming, doing small things like shout outs on twitter, email, special deals, etc.
Same with my Indy guys. The big spenders I will "wine and dine" make them feel like they are my favorite, because to me it's 100% worth it. They develop a sense of loyalty and attachment and they have to work to keep it. If they stop playing by my rules then it's over. No sweat off my back.
It's a lot of extra work, but it makes a huge difference for me and I've always done better with the "community style/GFE" hustle.
Bottom line is What I get out of it is relative to what I put into it.
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Re: Maintaining client relations.
Quote:
Originally Posted by
Femmestudent
I find the way I do this is with snapchat, Ive been known to give snapchat free to big spenders. I personally enjoy the format of it so that helps, if Im in line at the bank or on a bus or just waiting on something I can shoot my guys a quick message or photo and often they will come find me on cam that night.
Quote:
Originally Posted by
SaraLaughs
This is brilliant, the only issue I have is the security of snapchat... buttt I'm sure it's negligible if you actually know what you're doing to protect your privacy (I am a nub at SC). What kind of stuff do you send, photo-wise?
I'm brand new to Snap Chat as well. And I'm pretty sure I don't have it all figured out just yet. But guys have paid for it! Anyone care to write up a tutorial on how to use it? I always put my performer name on my snaps in case its' screen shot. Also I have mine set to everyone can see my stories vs only my friends. I'll probably get deleted soon won't I? :P
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Re: Maintaining client relations.
Hey KortneyKay,
Have you ever thought about giving your GFE clients a virtual wedding option? You guys exchange rings, you set up a wedding directory, and you can get virtually married on Second Life. Some of my clients love that option :) It takes the GFE to the next level but make sure that the guys know it is not real.
Quote:
Originally Posted by
kortneykay
I agree, it's very important. I love sending out email discounts and digging up old panty selling emails as well, lol. Email blasts always seem to turn up some profit be it 1 show or 10. I generally have a GFE approach but it really depends on the client's fetish. To my subs, I'm a spoiled seductress/Domme. To the regular guys it's usually the GFE. I will usually chat with my guys long after the show as long as they're good regs. The subs can be a bit much, though. They want to talk your ear off and 'worship' you for hours on end after they've paid and nutted.
The issue I face with some GFE guys, especially the ones with big money, they start with the dating, marriage, meet up talk and how "they don't want a girl out for their money" despite you being an obvious sex worker O.o Those are the ballers I sometimes lose because they wanna meet, date, and fuck for free. I have one baller in particular who I was grilling me for marriage. Once they get you're here to work, they bounce but sometimes come back a few months later. I notice when I email them and give em a lil wiggle they come crawling back and the cycle begins again.
I spoil them as much as they spoil me but once that money dries up, I move onto the next. I agree that constantly getting new clients replaces the money some regs can't dish out.
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Re: Maintaining client relations.
Quote:
Originally Posted by
IvyAdams
This is a GREAT Thread. :)
ABC's, Wine and Dine.. whatever you want to call it. I'm all for it.
I personally have a ton of success with the GFE. It's my main hustle, and works really well for me. I am a believer in the "wine and dine" A few extra hours a week for my best clients can turn into thousands of extra dollars a month.
As far as them getting needy... I said it in another thread and I'll say it here. In my opinion, the most important part about sales is having complete control while presenting the illusion that they have it.
For example... the regulars in my room on SM are called "The Lost Boys" I started it with 2 of them, and they have the power to add new guys into the group. Because of this my free chat money skyrockets and gets guys who hang out in my room all night, talk to each other and join every show and buy every vid I offer. They promote me on their social media because they feel like they are part of something. I tell them I'm bored and to tip, and they all tip and encourage the other guys to do it also. They think it's them controlling the room.... but it isn't. I'll spend extra time on these guys outside of camming, doing small things like shout outs on twitter, email, special deals, etc.
Same with my Indy guys. The big spenders I will "wine and dine" make them feel like they are my favorite, because to me it's 100% worth it. They develop a sense of loyalty and attachment and they have to work to keep it. If they stop playing by my rules then it's over. No sweat off my back.
It's a lot of extra work, but it makes a huge difference for me and I've always done better with the "community style/GFE" hustle.
Bottom line is What I get out of it is relative to what I put into it.
AMAZING hustle girl. Inspiring.
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Re: Maintaining client relations.
I have a great rapport with my HUGE spender. We text occasionally. He doesn't abuse having my number. He's the only client who has my number. Other great customers, I will treat them to things for their birthday. Little things like that make them feel special. They actually are. They get what they give. I do my best to keep them happy.