...On manipulating a customer's image of you.
When you're shopping for new work outfits, how often do you think about how it can hurt or help your business?
The image you create for yourself largely influences the image a customer has of you, and thus can make a dramatic impact on your ability to make money. We all love to find that one outfit, or accessory that makes us feel totally sexy, and of course feeling sexy and confident can bring in more cash. But, it's equally important to think about how well your self-made "look" matches your persona.
For example: I have often come into work looking somewhat drab...my hair is in a ponytail, I'm wearing a simple two-piece outfit and very little makeup. I have been criticized by other girls because they would "never dream of coming to work looking like that." Well, sometimes, it really works and I have an incredible night! It helps me because I love to sit with customers, tell vulgar jokes, goof off, have beer chugging contests, etc. A lot of customers are attracted to me because I choose to reveal so much of myself and come off as genuine and "real." That is what my wardrobe says about me...there are no gimmicks.
I have seen this work for girls who appeal to older gentleman and choose to wear corsets and rhinestone jewelry. The same rule applies to bleached blondes who like fluorescent pink and dramatic makeup. On weekends, I do a dominatrix act on the side, and come in wearing leather and spikes.
So....what does your dresscode say about you? This is a wonderful opportunity to be adaptable and appeal to every customer's taste. Afterall, the first thing they notice is not our dazzling personalities. What I love about this subconscious "hustle" is that I can change it every night, or even multiple times per night, and it really does work!
What tools do you use to express your stripper persona?



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