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Thread: My Theory About Escort Advertising, and My Crazy Idea

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    Default My Theory About Escort Advertising, and My Crazy Idea

    I've been seeing a lot of threads about where and how to advertise escorting. Which escort directories are good, which escort boards are good, are these new and emerging escort sites any good....I see some frustration, even.

    It all sounded pretty familiar...

    ...Ringing any bells?

    Let's try replacing the word "escort" with "sugardaddy" Aha! There it is.

    I'll be more straightforward:

    This is what I am seeing: the quality of escorting online advertising is being dragged down overall, first by CL, and BP, but now by ever popular boards. The only garunteed upscale site is Eros, which has been capitalizing off of these trends by charging ever-increasing advertising rates. There is a lot of debate (not necissisarily here, but certianly on other sites) about whether charging anything over say, $300/hr for GFE is even feasible anymore because of the economy, the competition, etc. The number of middle class guys now joining the "hobby" by means of the internet who have to keep a strict "hobby budget" are big promoters of this idea.

    But have we not all seen this trend before in the "Sugar Rush"? Elite men and beautiful women enjoyed a certian lifestyle, the media popularized and "exposed" this lifestyle, and then every horny man with an internet connection and every girl with a pulse rushed to live up to the posh fantasises reported as sensational journalism in the nightly news.

    What did we all learn? That wealthy, powerful men do not spend very much time online. For whatever the reasons may be (their age, their need for discretion, time constraints, pure unintrest in the drama that typically proliferates escort-minded forums, etc) they are better found in "real life".

    An amazing (yet, unfortunately banned) lady, TouringGirlfriend, first broke down this idea here: http://www.stripperweb.com/forum/sho...ight=hotel+bar

    I've met great clients, friends, and even two wonderfully helpful lawyers through variations on this method. Countless great conversations and fun times were had by all Shame TouringGF is not here for me to thank her!

    My theory is this:

    Online advertising has a threshold. Men have not suddenly stopped spending near ludicrous amounts of money on sex. Instead, I think these boards, and most websites, are only really getting attention from middle to upper middle class users, mostly just middle. I'm not proposing we all drop our ads and websites, but I do suggest that we keep this in mind before we go pulling out hair out in frustration. We are constantly, and I mean constantly, judged by these men in relation to being "upscale" .... is our incall a nice hotel or low end? Are we in a "safe" (usually the most expensive) area? Do we sound stupid in our ads? Were our pictures taken by pro photographers or pimps? ...but how upscale are they? Do the men most obsessed with these critiques (the "enthusiasts") all drive up to our incalls in the nicest cars and wearing the designer suits? Um...no.

    I think, like with the Sugar Rush, these men are desiring something that cannot have, and trying to enjoy the lifestyle of a more financially accomplished man then they really are, without paying the price. The websites we use to advertise, no matter how good, are - for the most part - appealing to a significant part of the hobby community, yes, but are not accurately representative of the whole (the whole being, any and all men who pay money in exchange for female company).

    The success I've had with non-on-line advertising methods, compared to how my on-line advertising generally goes, suggests that the "classic" escort market has not changed that much. There is just, instead, a new emerging market between streetwalker and high-end, created thanks to the internet. This is the market of girls that charge higher than street hookers in the $20s and $40s, but only up to about $200-something, even in major cities. This new market is making a lot of noise, sure, but I do not think it will replace the high-end market.

    Honestly, I think what will happen to the majority of the "new market" is it will break off into decidedly low market, and decidedly high market as these new websites level out and build their own online reputations and communities.

    If there is any such "middle market" remaining after that, I do not think it will be able to survive off line and threaten alternative means of high-market advertising. Why? Because of the core tool of the method TouringGirlfriend mentioned - you have to be hot. I mean, smoking hot, to make that work - lets just be honest. Yes, different men like different things but lets be real, meeting guys in person limits you to "advertising" to them one at a time. An ad posted online can be viewed by infinite people at one time, thus increasing the chances of someone being interested enough to make an appointment. If you don't represent a fairly universal ideal of beauty, you probably could not risk to only advertise to 1 guy at a time, the chances of success would be too low for consistent income. The middle and lower markets rely on higher volume so on-line advertising on high traffic sites that appeals to the majority of that sites visitors is ideal for them. Convience and accessibility of the internet makes this ideal for the clients, who are either younger men (20's and 30's) who grew up in the internet age, or older men who's options used to be limited to streetwalkers, sleazy strip clubs, massage parlours, and maybe a small local agency from the phone book.

    Long story short, I do not think the world is ending. Shift focus from one site, one review, one city, as being your only tools and look at the big picture: All Men Desire Beautiful Women, and concentrate on using that dynamic to your advantage.

    I really don't put much faith in anything new, even though I myself am relatively new to this industry. I put my faith in those who have already proven themselves, and that means not bothering with these new ad sites. The couple times I did, just for the hell of it, gave me either nothing at all or nothing but headaches. For any of these sites to take off, it would take several years, and I'd have long since retired! So, can we please get over them?

    I think when we see a girl underselling herself we should not feel negative towards her, if you genuinely feel that she could improve her hustle you should help her! How much would you have liked help when you were in that position? How could more pretty girls charging higher rates possibly hurt you? Even if you see it as "competition", you shouldn't . I'd much rather my competition be in the same price range as me than undercut me.

    Now, for my Crazy Ideas:

    - How does one reach out to affluent clientel, outside of just going to upscale venues?
    - If they aren't really online...where are they?

    Well, they are at buisness related meetings, possibly buisness conventions, taking luxury vacations, golfing. Searching for their next big investment. I assume they prefer to read the paper than listen to a podcast of it, keep a close circle of trusted real-life connections (not 1,000 online "friends") , and have a vested interest in privacy. When looking for some sort of adult entertainment, they stick to a small number of "methods" and can't really risk branching out to any new "methods".

    Maybe it would be wise for one to
    -look into promoting "discretion and privacy" at the basis of your operation
    -Invest in subtle print ads in local papers, mens magazines and lifestyle magazines as well as golf, and yacht magazines which allow such ads on a case-by-case basis
    - Partnerships with professional travel concierge associations
    - Look into private members only mens social clubs... newsletters with ad sections?
    - What escort directories have been on the internet the longest? They may not look the nicest but I bet they have the most dedicated followings
    - Giving your card to drivers, bartenders, etc...negotiate an exchange or refferal system
    - Luxury Nightlife publications
    - Anywhere in print that allows an "adult" section, if they can have an escort agency they should also allow an indy escot

    No, these options are not easy and most are not cheap. I'm also not going to post up any more specific step-by-step details on these methods...the smart, motivated women can take it from here. You'll have to be careful in your wording, not using the terms "escort", "companion", "erotic", or "sexy". You'd have to find away to make these ads without using any of your personal info...like the thread that lead to this one, no its not for everyone, but for those whom it is, I hope you find this helpful.

    Seeing as some magazine ads really can cost thousands, perhaps a few ladies could collaborate like pearl elite international or as Sabrina here lists her friends http://privatelondoncourtesan.com/#/friends/4562375640 and advertise independently, but as a whole, promoting one website that links to a handful of equally exemplary ladies websites.


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    Default Re: My Theory About Escort Advertising, and My Crazy Idea

    The problem with your suggestions is they are ... risky. especially for a newbie.
    I have tried hotel escorting twice and well.. I won't go into how I went about it but it is much MORE lucrative and the guys have no clue / nor do they
    care about GFE this or GFE that or review boards. They're just "normal" guys looking for a great time. I don't consider most of the guys on these review boards
    "normal". A lot of them have big time mental issues on top of being woman haters because they have to pay for sex. Most, not all.

    I will wait till there are more responses to respond to this in more detail. You are on to something here, Danielle.

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    Default Re: My Theory About Escort Advertising, and My Crazy Idea

    Quote Originally Posted by DaniellaOHC View Post

    Let's try replacing the word "escort" with "sugardaddy" Aha! There it is.
    Hey daniella, did you mean sugarbaby? If so, makes a lot of sense. I've been working that angle for sometime now lol.

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    Default Re: My Theory About Escort Advertising, and My Crazy Idea

    Yes, I did lol. My bad.

    And yes, they are super risky. Plus, its not like Alexa. I've been looking into circulation details on some publications and you honestly have to trust what the paper says about its own viewership. Kind of like trusting an escorting or webcamming site to tell you its own popularity....we know how well that usually goes.


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    Default Re: My Theory About Escort Advertising, and My Crazy Idea

    I advert in certain places similar to what Daniella wrote about..with mild success. Way ahead of you there, lol.

    Unfortunately, its not easy. Last year I attended a luxury brand party. Besides the 2 hired models, I was only woman there and stuck out like a sore thumb being the only youngish woman of color in a room full of old white men. It was hard to tell if the men were checking me out or staring me down. Once they started getting tipsy they started approaching me out of curiosity. The lesson taken from it was one needs to be 100% prepared and comfortable being one of few women in a "boys club" if going that route. Now that I know the deal I may go back again - they throw parties all the time.

    Ironically, their brand director now follows me on twitter...ha!

    Concierge companies generally don't want to touch it (ive asked), but a client did get my number from a private jet svc concierge once. They probably did a quick net search and gave the client the first 3 results.

    never did the hotel hustle though. too scary and not my style.
    Last edited by goddesskali; 09-30-2012 at 08:33 PM.
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    Default Re: My Theory About Escort Advertising, and My Crazy Idea

    Quote Originally Posted by tabithacooks View Post
    I advert in certain places similar to what Daniella wrote about..with mild success. Way ahead of you there, lol.

    Unfortunately, its not easy. Last year I attended a luxury brand party. Besides the 2 hired models, I was only woman there and stuck out like a sore thumb being the only youngish woman of color in a room full of old white men. It was hard to tell if the men were checking me out or staring me down. Once they started getting tipsy they started approaching me out of curiosity. The lesson taken from it was one needs to be 100% prepared and comfortable being one of few women in a "boys club" if going that route. Now that I know the deal I may go back again - they throw parties all the time.

    Ironically, their brand director now follows me on twitter...ha!

    Concierge companies generally don't want to touch it (ive asked), but a client did get my number from a private jet svc concierge once. They probably did a quick net search and gave the client the first 3 results.

    never did the hotel hustle though. too scary and not my style.
    You know what tab? Kinda sounds like an escort meet and greet but an even creeepier situation.
    I used multiple angles. I used craigslist (Yes, craigslist and it worked!),
    did the hotel thing (only twice and it worked) and had limo drivers sending me clients (This is the absolute best way). And works well when you live in a big city.
    However, the limo driver thing is time consuming. I'm a mother. and there is only so much running around I can do. I'm so used to going on tour and knowing I have money waiting for me in that city but this is hit or miss. You have to go out and sell yourself and Limo drivers are great great great! I personally prefer the limo drivers than the hotel route.

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    Default Re: My Theory About Escort Advertising, and My Crazy Idea

    Aww I'm sorry, that does sound super awkward.

    To be honest, I've always wished there were actually some sort of ultra-exclusive, eyes wide shut, private island VIP party for the superwealthy and eligible escorts. Like, the ultimate meet and greet...you come home with thousands, all the men are generous, and everyone is making so much cash that the girls aren't even catty.

    I know, its a pipe dream. I've spent hours on Google looking for such a thing and anything even close was just a one way ticket to sex slavery.

    Generally, I try to find a good provider friend to go "hunt" with, but my only really good provider friend has moved back home to NYC
    ...actually, all the uber badass buisness girls I know have headed to set up in NYC and tour/network from there....I can't blame them, NOLA is a shitty city for anything "luxury".
    Lovely, thank you for pointing out the importance of a big city, most of these ideas would not pan out in most areas.

    Ha - maybe you should hit up the brand director and ask him if any of his clients need "entertaining" - use cafepress to put the company logo on your panties, charge extra for "premium ad space!"

    No, no I need to stop. Its midterm week and I'm quite delusional.


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    Default Re: My Theory About Escort Advertising, and My Crazy Idea

    I don't think this is a new way of advertising. High end gentlemen's clubs in Las Vegas and New York advertise this way all the time. They send their VIP girls out to high roller and celebrity events, or upscale venues that draw the right crowd, with the intention of bringing a few gentlemen back to the club to spend time in the VIP rooms. It's a great idea for girls in groups, or in a mentoring type of relationship, but could be the easiest way to wind up in a hotel dumpster if you're just trying it out.

    It works really well for the right type of woman. These women are all over Las Vegas and New York, they always have been, you just don't notice them because they blend in so well. I disagree that they need to be super hot. I think the opposite is true. Online you are only able to draw visual interest. You can talk about yourself and portray your personality through your ad copy, but if it seems too professional men will probably assume someone wrote it for you. In person you engage a person emotionally before they even know what your business is. You can say just the right things to get under his skin and he won't be able to stop thinking about you. The most attractive woman to any man is the one he enjoys his time with, and thinks he can have. If a woman is literally charming the pants off of him in person she doesn't have to be as beautiful as she would have to be online where a man is searching for his "type".
    Just sayin'. It was an impressively well thought out article, I just wanted to put in my 2 cents.
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    Default Re: My Theory About Escort Advertising, and My Crazy Idea

    Quote Originally Posted by DaniellaOHC View Post
    Aww I'm sorry, that does sound super awkward.

    To be honest, I've always wished there were actually some sort of ultra-exclusive, eyes wide shut, private island VIP party for the superwealthy and eligible escorts. Like, the ultimate meet and greet...you come home with thousands, all the men are generous, and everyone is making so much cash that the girls aren't even catty.

    Ha - maybe you should hit up the brand director and ask him if any of his clients need "entertaining" - use cafepress to put the company logo on your panties, charge extra for "premium ad space!"
    Actually there is something like that in Vegas. I think they did a party here in NYC as well. Imaginatively named...eyes wide shut, lol. The escorts had to be invited to the party and got paid 1500 for the evening. The men paid 1000 to get in. It was a swinger party type of thing.

    As for the brand director, I'm planning a big dinner party and I will be inviting him once my new site launches.
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