Your new club already has a liquor license, and is a topless club. Your primary target market is professionals, ages 25-50. How would you manage your club starting from the first day of its existence?
I'd want at least two stages, a main stage and a smaller one in another, smaller room for the non-smoking crowd. I'm guessing there are more smokers in a SC than the general population.
There are several other things I can think of I'd want from square one. A cover charge of $20-25, but which will include two reasonably-sized, non-watered drinks. It should be enough to weed out a number of problem customers, but not all of them.
The meanest, most vicious lawyer I can find in the area on retainer. At least one off-duty cop, note I said off-duty and not ex-, as one bouncer on each shift, and a second bouncer who is, e.g., a fifth-degree blackbelt in akido.
Drunk or drug-using people employed (or working as an IC, but I'm not sure about the IC thing yet) in the club in any capacity, one warning. A second time, you're gone! So no "drink hustle" because it would not be fair. Anyone attempting to sell drugs in the club turned over to LE. Period! I don't need the problems you'd be creating for me! See above re: vicious lawyer. Also of use if anyone, and I do mean anyone, connected with the club is ever arrested for any reason which is due to overly frisky LE...but that's part of the reason for the off-duty cop as a bouncer.
A housemom who can teach a someone new how to dance in a club environment if need be, and I'd also want every. person starting out to have at least taken DW's telecourse, if nothing else, at the club's expense. Even the waitress(es), bartenders, etc., should take the course. And me in particular, as I'd want to know what's going on in the club at every level all the time. But I don't know if DW accepts male GMs or assistant managers in his course.
As to whether the club should have a DJ, an old-style jukebox, or an MP3 player without a DJ, I'll trust others here to know which is best. I'm sure I'll think of other things as I see how others would go about this task. And I've not really considered how you have to market a new club, or what size this club should be in customer capacity.
But for now, how are you going to manage your new club?
PhaedrusZ



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