The question comes to my mind as it has come to my mind many times before is the music in the club played for the customers or the dancers. It strikes me that at 90% of the clubs it is played for the dancers. Mostly music keeps customers out of clubs rather than attracting them in. By that I mean some men will avoid clubs that play overly loud music or a particular type of music they really don’t like. Rarely do customers come into clubs to hear the music.
Rarely do customers come into the club to see cool pole moves or wonderful dance routines. Cool pole moves and wonderful dance routines impress the dancers not the customers.
Customers come in to see sexual dancing. I took a friend to a club for an amateur night before she started stripping for a living. There were ten girls who danced. As usual for most clubs the other nine dancers were pros from other clubs. Three of them were actually very accomplished dancers with brilliant pole moves. When applause was called for my friends won hands down. She had lousy music, an odd uncomfortable costume and had trouble getting it off on stage and very few moves in comparison to the other dancers. What she had was sex appeal. One of those women who just exudes it and every man in the room wanted her. And she wasn’t jaded by years of dancing it was new to her and she was excited to be doing it and it showed.
Most clubs are not customer friendly. I won’t go through all of the stuff but everyone knows what the major customer complaints are and DJ’s are real close to the top.
I helped a guy open a club about two months ago. It got rave reviews from the customers. Cheap beer, low hustle and music that the customers liked among other things. He had purchased an existing club and kept all of the girls that were there from the previous owner. After a month they all quit. Which was rather embarrassing for both of us. The girls were upset about the non hustle rules and they didn’t like the music. We recruited new ladies who had not danced before and now everybody is happy.
If I want to hear a good DJ I go to a disco or night club. I don’t like seeing or hearing a DJ in a strip club. If the DJ’s were out of sight and did not speak except to quietly announce drink specials and played something of a mix between what the dancers liked and what the customers liked I would be happy with the DJ. It is also the rooster complex. Dj’s constantly hustling the ladies detract from the customers view of the club same goes for bouncers. Or DJ’s who hassle the girls for sexual favors. I would be in favor of female DJ’s just to be rid of that factor.
I would fire a DJ who dated the dancers just as I would fire a manager or bartender who did. Whenever I hire a bartender or DJ or manager I give them my six rules of management. 1. Don’t steal from me. 2. Don’t fuck the help. 3. Don’t steal from me. 4. Don’t fuck the help. 5. Don’t steal from me. 6. Don’t fuck the help.
Of the twenty or 30 DJ’s that worked for me I only had one good one. It is really hard to find a good one. So hard that to me it is preferable to have the DJ booth removed from site with a small window to observe the timing. I never have the DJ’s call dancers on stage or announce them. The staging is seamless and timed with house mothers taking care of that aspect.
But then again I do a lot of customer friendly things. I don’t have goons for valet parking only a couple of guards. No one wants an ex lawn guy driving their BMW. I have female piss boys and that seems to go over pretty well.
I mostly hire inexperienced people and train them because I know what I want, I don’t want other clubs mistakes or rejects and it takes them longer to start stealing from me.
I try and stay focused on the reason customers come into the club and that is to see sexy ladies. Talk to sexy ladies and watch sexy ladies dance. I try and make sure that the great majority of the money coming into the club goes to those ladies. It is sometimes hard to explain to women that they are going to make more money off of 10 middle class guys than one rich guy. But that’s where the majority of the customers come from. My clubs are cheap and busy as opposed to expensive and slow.
You want a model for running a club go look at Mons they are doing most things right. But the two things I can think of that they are doing very right is putting a whole lot of good looking naked women on the floor and not having a DJ.
And there is the other factor about good DJ’s. For example Djoser. He seems like a very intelligent young man. There are very few intelligent DJ’s. If Djoser worked for me I would have made him a manager by the second week and told him to automate the DJ function. He would get paid more and I am sure my club would be run better.



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