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Thread: club marketing to couples should i be worried?

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    God/dess jaizaine's Avatar
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    club marketing to couples should i be worried?

    the club i dance at is only about 8 months old and while it is getting busier each week it's still not totally established and sometimes doesnt pull the crowds in.
    i worked saturday night and i commented to one of the managers that there were a lot of female customers in the club and he told me that the club is marketing towards couples!!!!

    should i be concerned?
    im not sure if this is the best idea for a SC!

    we already get heaps of young groups including girls that come in and don't tip and rarely buy dances.

    what do u ladies think?

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    God/dess Bella21's Avatar
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    Default Re: club marketing to couples should i be worried?

    I don't think it's that bad if it's a new club... They're probably just trying to pull as many customers in as they can (because next time, the guys might not come in with their girlfriends). Certainly work on your hustle for couples for awhile.
    If you think school is hard, try being stupid.

  3. #3
    Glamazon
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    Default Re: club marketing to couples should i be worried?

    What would you be worried about? More people [gasp] spending money??

  4. #4
    Lola Rose
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    Default Re: club marketing to couples should i be worried?

    My club does this, by letting couples in for free. It balances out, even if the couples don't spend, when the club looks full, it's a good thing. For some reason, when there are few people itc, they stay less time, and spend less.... not always, but frequently. So the more, the merrier!

    (And some couples do spend, it's just a different hustle)

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    God/dess jaizaine's Avatar
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    Default Re: club marketing to couples should i be worried?

    Quote Originally Posted by Glamazon View Post
    What would you be worried about? More people [gasp] spending money??
    im worried about more people NOT spending money we already have enough of those especially women who sit there with a bitch face and spoil the atmosphere.
    as long as they are spending at the bar the club doesn't care.

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    Veteran Member Aine's Avatar
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    Default Re: club marketing to couples should i be worried?

    Quote Originally Posted by jaizaine View Post
    im worried about more people NOT spending money we already have enough of those especially women who sit there with a bitch face and spoil the atmosphere.
    as long as they are spending at the bar the club doesn't care.
    Well, as a retired dancer, whos now a customer, you'd never see me with a bitch face, I only go when I'm WANTING to spend money and have a fun evening with my husband. I just did a rant about this in The Lounge the other night. The only time your gonna see a bitch look on my face is if not one single dancer ever approaches us and wont make eye contact after two hours of being there and tipping them on stage. Just because a female is in the bar, by herself or with a spouse, doesnt mean shes gonna automatically be a bitch to you. Yes, there are some that are, I experienced some when I danced too, but the whole phobia that seems to be there anymore about even making eye contact is just crazy!!

  7. #7
    aussiepunkshocker
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    Default Re: club marketing to couples should i be worried?

    Ive always worked in clubs where couples and a high percentage female crowd is the norm and it doesnt seem to effect buisness too much usually, infact I like it.
    It sounds as if maybe your club needs to encourage people to tip and get shows period aswell as just inviting people in.

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    Featured Member mild2wild's Avatar
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    Default Re: club marketing to couples should i be worried?

    the fact that your club was once a night club still makes people think that it is a night club... thus the amount of girls that hang around in that general area
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    God/dess jaizaine's Avatar
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    Default Re: club marketing to couples should i be worried?

    Quote Originally Posted by mild2wild View Post
    the fact that your club was once a night club still makes people think that it is a night club... thus the amount of girls that hang around in that general area
    some people come in not realising that it's a SC, not often but occasionally. It's a bit frustrating. I really enjoy working there coz management and the dancers are great but the lack of a steady clientel is a problem.

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    Banned Melonie's Avatar
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    Default Re: club marketing to couples should i be worried?

    the determination as to whether your club encouraging a large female customer presence is a good or bad thing is totally dependent on the 'business model' of your club. If your club's 'business model' relies on high contact lap dances or VIP room adventures for the majority of its earnings potential, then having wives and girlfriends around not only tends to put a damper on these activities by their husbands and boyfriends, but also raises the spectre of these wives and girlfriends noticing other guys they know (which puts a damper on the other guy's activities as well out of fear that the wife / girlfriend that saw them also knows and will report to their own wife / girlfriend who isn't present in the club).

    On the other hand, in low contact 'show clubs', the presence of female customers doesn't have the same damping effect (mostly because there isn't supposed to be anything going on between dancers and male customers that would disturb their wives / girlfriends). Thus more female customers equals more total customers equals more total customer money being spent equals higher earnings potential for dancers.

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    Default Re: club marketing to couples should i be worried?

    Unless they obviously have a negative attitude about being there, do not ASSUME anything about the female and couples. Why? Sometimes the guy and girl coming into the club are only friends... I speak from experience. I've gone to a few SCs with male friends in the past and that's all they are.. male friends.

    Do the old "put yourself in their shoes" thing. Think about how you would like to be treated in the strip club as female patron. You would want to be approached at least wouldn't you?

    Naturally avoid those with negative body language/attidues yet not all female patrons and couples are negative. Some of them are quite lucrative. You never know when you may happen upon a couple who may become regulars of yours... keep that attitude and keep searching for that couple... be open to it.

    Plus if the female patrons can say something positive about the club to their male friends or even friends of their male partner (husband/boyfriend/whatever) it has more "cred" with males in some weird way.


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  12. #12
    Cally
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    Default Re: club marketing to couples should i be worried?

    I've worked in a lot of clubs that market to couples and I find alot of the couples are swingers and are into the dances and stuff... i've made serious bank from couples... the only headache is sometimes they will try n pick you up lol.

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    Veteran Member Aine's Avatar
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    Default Re: club marketing to couples should i be worried?

    Quote Originally Posted by Cally View Post
    I've worked in a lot of clubs that market to couples and I find alot of the couples are swingers and are into the dances and stuff... i've made serious bank from couples... the only headache is sometimes they will try n pick you up lol.
    Yeah, well Cally... hubby and I might try to pick you up, but not because your a dancer, but because I know you from here and your hot...lol!!! You know I had to say it...lol!!! Seriously though we would never try to pick up a dancer, cause I was one and I know thats the last thing your looking for. Money talks!!

  14. #14
    Cally
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    Default Re: club marketing to couples should i be worried?

    Quote Originally Posted by Aine View Post
    Yeah, well Cally... hubby and I might try to pick you up, but not because your a dancer, but because I know you from here and your hot...lol!!! You know I had to say it...lol!!! Seriously though we would never try to pick up a dancer, cause I was one and I know thats the last thing your looking for. Money talks!!
    Well thats okay Just cuz its you

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    God/dess jaizaine's Avatar
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    Default Re: club marketing to couples should i be worried?

    Quote Originally Posted by Cally View Post
    I've worked in a lot of clubs that market to couples and I find alot of the couples are swingers and are into the dances and stuff... i've made serious bank from couples... the only headache is sometimes they will try n pick you up lol.
    Yes I made some good money off a couple the other night. It was a little strange. The girl approached me and asked for a dance while i was on podium so then i had to wait to finish my set, then before they paid i did the small talk thing and asked if they were married and she laughed and said no we are not together he is my boss. so i thought good i wont have trouble with the female getting jealous during the dance or funny u knnow how sometimes that happens? then he kind of whispered to her what did she ask u and she goes if we were married and he goes "what did you tell her?" and she said "i said no". so then i wondered if they were lying.

    so anyway i did the dance and the girl was def into it more than the guy and she was harassing me during it asking if i "swing", and "come home with us u wont have to touch him", "have u ever been licked out with a tongue ring" - whilst sticking her pierced tongue out.
    then finally the dance was over.

    i went to the dressing room and then one of our waitresses came in and told me that they were requesting another $50 dance. so i danced for them again and surprisingly this time she didn't mention any of the swinging or trying to pick me up - so the 2nd dance was definately better and less mentally taxing.

    i haven't danced for many couples though.

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    Default Re: club marketing to couples should i be worried?

    Generally speaking, from my experience, having alot of chics in the room lowers overall spending on the strippers. They may stage-tip and buy a dance or two, but they often cause the men who buy multiple dances to leave and/or get shy about getting dances, and/or get too preoccupied staring at the civilians to pay attention to the strippers. Most the chics I see are NOT stripper customers but are just nightclubbers acting like idiots at the strip clubs because it's the new 'hip' thing to do I do NOT like clubs that market to chics.

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    Default Re: club marketing to couples should i be worried?

    Quote Originally Posted by GoldCoastGirl View Post
    Unless they obviously have a negative attitude about being there, do not ASSUME anything about the female and couples. Why? Sometimes the guy and girl coming into the club are only friends... I speak from experience. I've gone to a few SCs with male friends in the past and that's all they are.. male friends.

    Do the old "put yourself in their shoes" thing. Think about how you would like to be treated in the strip club as female patron. You would want to be approached at least wouldn't you?

    Naturally avoid those with negative body language/attidues yet not all female patrons and couples are negative. Some of them are quite lucrative. You never know when you may happen upon a couple who may become regulars of yours... keep that attitude and keep searching for that couple... be open to it.

    Plus if the female patrons can say something positive about the club to their male friends or even friends of their male partner (husband/boyfriend/whatever) it has more "cred" with males in some weird way.
    That reminds me.. I was in Men's Gallery in Sydney and was approached EIGHT TIMES in about 5 minutes by dancers there... and I was auditioning!

    (I was also with Michael)

    So there's such a thing as give it a damn rest, lol.


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    Featured Member short skirts's Avatar
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    Default Re: club marketing to couples should i be worried?

    If the club can market itself to couples and be successful then why can't you? My cliub does this on Sat nights and seems fine to me except for the normal problems that go with women custys.

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